The ‘Sheergate’ story is back. Fitness outfitter Lululemon Athletica Inc. is re-releasing the black luon yoga pants pulled from the racks earlier this season for being see-through. The original mishap was pretty problematic for the company, as pants accounted for 17% of their total sales, according to the LA Times. (Here is the story to refresh your memory: Quick! Cover Your Downward Facing Dog!)
Fear not yoga enthusiasts! The company has added extra material over the bum and established a sheer-o-meter test before their products come to the floor.
Pop Quiz: What should the new name for the yoga pants be?
- Now You See Them/Now You Don’t
- Cover Your Assets
- I See London, I See France…
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